Chris (CMDHK) wrote this on Google+ and I thought it worth republishing here.
"David
When I think about "Fuji" and the X-Pro 1 and
put it into context of what I do I'm surprised Fuji as a Japanese
company are where they are. Globally we introduce 10,000 new products
and manufacture 1.6 billion pcs per year, our most demanding customers
are Japanese and as a nation their expectation exceeds all other
countries. Any products we produce have to meet exacting standards in
design, function and manufacture, if not, it's simply not acceptable.
This expectation applies throughout everyday life in Japan, whether
you're buying a potato, dishwasher or car. Now while our Western cousins
might be happy with their new toy, I suspect there are some strong
words being uttered in Japan and rightly so. Now as customers we can be
demanding as we want, some will accept inferior product, others not.
However, if it were not for the "others" we would still be shooting with
pin hole cameras"